These innovations borrow from the past and incorporate fresh styles and textures. But there’s hope in today’s male fashion trends for small-scale revolution.Įrdem X H&M – “ The Secret Life of Flowers”, Campaign Film by Baz Luhrmann It rebuffs comment by its sheer ubiquity.” This fashion choice associated with power that men like Johnson and Trump make reflect their policies. He argues, “en who really want to camouflage themselves when getting up to nefarious activities wear a grey business suit….The business suit is the uniform of those who do the looking, the appraising. Grayson Perry, in The Descent of Man, notes that uniformity is a disguise for devious mismanagement. Their biggest fashion risks came in the form of red ties and the tailoring of their suits revealed that they probably never visited Savile Row. Both Johnson and Trump also wore the traditional masculine uniform of blue, grey, and black suits. They ignore, however, that their views are increasingly out of step with a world that keeps diversifying. Both used the fear of losing influence felt by white heterosexual men to help themselves assume roles of power. UK politician Boris Johnson, spearheader of Brexit, and US President Trump are two figureheads of this conservatism. Unfashionable Duo: Donald Trump and Boris Johnson A new crop of retailers and fashion designers are responding to conservative movements like Brexit and the election of Donald Trump with a new-look masculinity. Fast forward to current trends in menswear and we see a natural evolution that challenges those sartorial confines and the old ideals they represent. Blue, grey, and black suits with crisp white shirts and dark ties were used by 19th and 20th century male leaders in Western societies to visually represent their power. Men’s fashion icon and 19th century London socialite George “Beau” Brummell once said, “ If people turn to look at you on the street, you are not well dressed, but either too stiff, too tight, or too fashionable.” In more simple terms, Brummell believed that menswear should be so subdued and meticulous that it goes unnoticed.īrummell’s call for invisibility suggested that men’s fashion should look masculine.
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